FTI to Media: Beef Up on Tech Trends


Planning for the future hasn’t been news media’s specialty, and the evidence is in the pudding, with news companies worldwide playing a breakneck recreation of catching up. Elive Net

But the way to stay up to the mark is inside reached, way to quantitative futurist/guru Amy Webb’s downloadable “2018 Tech Trends for Journalism and Media” that provides a roadmap for fretting editors, publishers, producers, reporters of all stripes, and newsroom managers.

“To change something, build a new model that makes the prevailing model out of date,” she quoted American architect, systems theorist, creator, fashion designer, and inventor Buckminster Fuller as saying in her latest report’s introduction.


Fuller had apparently stated one never changes matters by using combating the prevailing reality since it’s continually in flux.

But taking incremental motion on tech trends is a step within the right path, according to Webb’s Future Today Institute (FTI), to permit corporations to jump into movement while the time is right, in place of getting left behind.

This industry-specific file is centered on media and journalism with FTI founder Webb urging information natives to issue the 75 listed traits into their strategic questioning, and adjust their planning, operations and enterprise fashions as a consequence in 2018.

The developments include synthetic intelligence (AI) – for the eighth year – as news media increasingly more depend on computerized and augmented journalism.


Of the ones, FTI identified real-time gadget learning; system reading comprehension; herbal language expertise; natural language technology; generative algorithms for voice, sound, and video; image completion; predictive system vision; algorithm marketplaces; and AI consolidation.

What a twist of fate! I’m blogging about such developments after the United Arab Emirates (UAE) appointed a 27-12 months-old cupboard minister for synthetic intelligence.

Keeping Up With Tech Trends

With the persevering with an evolution of generation, it’s now not unexpected how traits are constantly converting as properly. A massive variety of corporations try to create new tendencies or keep up and ride with the present day ones as they create new tech startups to be able to hook the public and hold them wanting for more.

Take Flappy Bird as an instance. Although the software was launched May of 2013, it made big waves in 2014 and even became the most downloaded loose sport in the Apple App Store. It even earned $50,000 an afternoon! After feeling guilty about it is addictive nature, the author of the game removed the game from software shops. But that gave a possibility for different developers to create their very own application that turned into similar to it. So no longer lengthy after that, loads of flappy chicken-like packages have been created and released in the application stores. But now it looks like the hype has died down and flappy chook will now just grow to be some other tech fashion dwindled reminiscence.

If you’re one of the agencies which can be planning now for a brand new tech trend or you’re surely just making drafts for a brand new one, make certain you take note of what we think are the four rising tech tendencies this 12 months. Bring out your pads and take note, human beings!

Think Smart

Nowadays, humans are getting smart. Companies are developing better smartphones. Don’t understand what the time is? Check your smartwatch. You can now even wear your laptop with clever glasses and clever houses are getting popular too. Yes, builders are locating new methods to convey smarter things in this global. Create your own software or device with a purpose to hold the momentum going.

Some Privacy, Please

With plenty of rising information about the invasion of privacy, people are becoming extra aware of maintaining things to themselves or simply amongst some human beings. Private programs like, Snapchat or ones that comfortable your pictures and different statistics have made waves because humans favor them more for their privacy-promising excellent. Look into developing or capitalizing greater programs a good way to cater to this client want.


With Amazon launching the video for his or her Prime Air, that they may be coming. And with a great feedback of interest from anyone who watched the films, we can expect that drones will not be something that we see on TV but something that we will be experiencing very soon.

Data Forever

With growing recognition of social media or websites, limitless facts have become and nonetheless is a big trend. Look into approaches to use those limitless statistics as a possibility to apply it to both better marketing, create higher merchandise or develop the customer’s revel in. The opportunities are infinite.

The October 19 announcement through Dubai ruler Sheikh Mohamad bin Rashid Al Maktoum, the UAE’s vice chairman, naming an AI senior government authentic dovetails with that we of a’s trailblazing 21st-century traits.

For the past decade, Webb has been prodding the heads of numerous industries, authorities officers, media and others in a general developments file to experience the wave, and not get swept with the aid of generation’s strong currents.

She told the Global Editors Network’s annual convention in June that news executives were troubled with the ambiguity of the present, given their lack of ability to look beyond what they recognize to be true and their rejection of novel ideas.

“News used to be a distribution model, now we’ve got a discovery version, now there’s an erosion of trust,” she added.

And trust is what media are desperately trying to repair and/or hold within the age of fake information, opportunity information, and growing hate speech.

So the record featured actual-time reality checking as a 3rd-12 months fashion to incorporate in journalism.

Our analysis suggests that newsgroups will soon have an exquisite possibility to apply AI alongside social media data and their very own article databases, to build equipment for actual-time fact-checking, including an essential editorial layer that’s each correct for the public interest and appropriate for build­ing logo reputation.

What tech record is whole without point out of bots (robots, to freshmen), those ubiquitous helpers that write, edit and produce information objects of numerous sorts?

FTI’s “Limited Edition News Products” trend features agencies like Buzzfeed and the New York Times that use those creations for precise events – political conventions or sports activities – ranging from chatbots to transient podcasts and newsletters.

News businesses developing confined-edition information prod­ucts, do not always want to create many exertions-inten­sive, one-off templates and workflows. Producers can de­velop templates that may be iterated on and redeployed once more.

Low-price, excessive-fee CubeSats able to speak with every different are another fashion that’s anticipated to take off in the subsequent three years, FTI said.

How can media advantage from these miniature satellites which have been used in strategic intelligence and area businesses?

News businesses could benefit get right of entry to the pics and gear for facts-driven reporting initiatives and to beneath­stand the arena because it’s taking place, in actual time. CubeSats and photograph analysis will help reporters take the heartbeat in their towns, gain a deeper view into whether activities and dive into a crook pastime.

While the FTI listed numerous developments it’s referred to in preceding reviews, a primary inside the current survey is “splinternets.”

A move afoot in numerous European international locations has banned Internet Service Providers, engines like google and social media from disseminating hate speech and different content deemed dangerous.

The end result of this law has supposed that the internet looks and behaves in a different way depending on geog­raphy. Citizens in nations where unfastened speech isn’t valued ought to locate their version of the net without a digital out­permit for watchdog journalism.

FTI warned the ripple effect may also hamper the distribution and monetization of information to international audiences.

Webb’s mantra is bolstered in her e-book “The Signals Are Talking: Why Today’s Fringe is Tomorrow’s Mainstream” with equipment on a way to grow to be a futurist.